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Informational Webinar Recording: “Grassroots Organizing & Campaign Planning”

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This webinar was presented by Karlee Deatherage, Policy Analyst for the Clean Water Program at RE Sources for Sustainable Communities. The presentation covers what happens before a campaign launch and will focuses on the basic elements of campaign planning using a model that helped the Whatcom County community defeat North America’s largest coal export terminal at Cherry Point. The speaker covers how to identify goals and strategies for making measurable change on environmental issues, how to identify key targets and audiences with the power to actually make the world better, and discusses the development of objectives that help us reach those targets and audiences. In addition, the strategy workshop will seeks to illuminate why some campaigns see success fairly quickly and effectively while others drag on or ultimately fail.

 The webinar was hosted by the University of WA Superfund Research Program.


NWTCC webinar "Grassroots Organizing & Campaign Planning" from UW-SRP on Vimeo.